February, 2020 Master's Blog Archive

The Masters blog archive from February, 2020 is the place you can find industry news, news about Masters, and our series to better your pharmacy’s marketing, Marketing Matters. In this archive you’ll always be able to find great resources from the past months. While we keep up-to-date, much of our Marketing Matters series will still be relevant to helping your pharmacy improve its business for a long time. Learn about how to write scintillating copy, how best to utilize social media, paid online advertising with Google AdWords, traditional marketing mediums like print or mail campaigns, as well as how best to brand or rebrand your pharmacy with colors, copy, and the ideas you want to convey with your business.

Patients Are Unaware of Resources Offered by Manufacturers

Patients Are Unaware of Resources Offered by Manufacturers

Industry News

A recent survey has shown patients with chronic conditions are eager for additional support services from drug manufacturers. Patients rarely seek out aid from the manufacturer and are unaware of the assistance available. This is also a potential area for…

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