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Content Categories COVID-19 UpdatesIndustry NewsMarketing MattersMasters NewsUncategorized
Oct 28, 2021

Pet Medications:
A Win for Your Pharmacy?

Industry News

Traditionally, pharmacies have not offered prescription drugs for pets, but that is changing and the business could be a win for your pharmacy. Pet prescriptions are a great way to get new customers into your pharmacy and offer a one-stop shop for all their pharmaceutical needs, whether human or pet. The other attractive thing about pet prescriptions to pharmacists is the business is all cash—no need to worry about any DIR or any other clawback fees.

In the past pet medications were only available at veterinary offices, but that has changed with many wholesalers offering a full line of pet medications for pharmacies. Many medications prescribed to pets are the same as human drugs just with different doses and distributors like Masters can supply many of the most commonly prescribed ones. This means your pharmacy could already be stocking medications needed for pets without having to expand your inventory or find a new distributor. 

A great way to gain business from pet medications is to partner with local veterinarians. Instead of setting yourself up as competition, you can be a resource for them when they run out of items and need a place to refer their customers to. Compounding is another way to earn business from a veterinarian. Oftentimes vets will need a change in dose or other easy alterations they cannot do themselves. Animal shelters and human societies also offer another avenue to drive pet medication business to your pharmacy. Building relationships with these businesses and organizations can strengthen your business and bring in new customers.

Learn more at PBAHealth.com

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