July, 2020 Master's Blog Archive

The Masters blog archive from July, 2020 is the place you can find industry news, news about Masters, and our series to better your pharmacy’s marketing, Marketing Matters. In this archive you’ll always be able to find great resources from the past months. While we keep up-to-date, much of our Marketing Matters series will still be relevant to helping your pharmacy improve its business for a long time. Learn about how to write scintillating copy, how best to utilize social media, paid online advertising with Google AdWords, traditional marketing mediums like print or mail campaigns, as well as how best to brand or rebrand your pharmacy with colors, copy, and the ideas you want to convey with your business.

NCPA CEO Asks Trump to Fix DIR Fees

NCPA CEO Asks Trump to Fix DIR Fees

Industry News

ALEXANDRIA, Va. — In a letter to President Trump, National Community Pharmacists Association CEO B. Douglas Hoey says that as part of any efforts on drug pricing, the administration must eliminate back-door fees that insurance companies use to increase drug costs for seniors…

Read More