February, 2022 Master's Blog Archive

The Masters blog archive from February, 2022 is the place you can find industry news, news about Masters, and our series to better your pharmacy’s marketing, Marketing Matters. In this archive you’ll always be able to find great resources from the past months. While we keep up-to-date, much of our Marketing Matters series will still be relevant to helping your pharmacy improve its business for a long time. Learn about how to write scintillating copy, how best to utilize social media, paid online advertising with Google AdWords, traditional marketing mediums like print or mail campaigns, as well as how best to brand or rebrand your pharmacy with colors, copy, and the ideas you want to convey with your business.

LTCs—Your Pharmacy’s Next Win?

Industry News

We often talk about how a personalized approach can make a big difference in finding and retaining new customers, and that is especially true for the lucrative market of servicing Long Term Care facilities. LTC facilities represent many attractive things…

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Administer Injectables—Get More Customers

Marketing Matters

It’s no secret how easy it is for independent pharmacies to lose patients. Big box chains can often offer a one-stop shopping experience customers crave, in addition to hyper-competitive pricing. This is why independent pharmacies need to look for every…

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