Is Your Pharmacy Ready for the Holidays?

Marketing Matters

The holiday season is upon us, and while we look forward to celebrating with friends and family, it’s also an important season for pharmacies to prepare for. With a few things to check off your list, you can be sure…

Read More

Quiet Quitting—A Costly Employee Epidemic

Industry News

You’ve probably heard a new term that’s been going around—quiet quitting. This is the phenomenon of employees not outright quitting a job, but becoming so disinterested and disheartened that they only do the bare minimum. In a retail setting like…

Read More

Helping Mental Health at Your Pharmacy

Industry News

Mental health issues are on the rise in the United States, and while the causes can be debated, you as a pharmacist are in a position to help your customers, business, and staff with relatively small efforts. Patients struggling with…

Read More

Is Your Pharmacy Ready for Summer?

Marketing Matters

It’s summertime, and that means lots of people are traveling all over the country and abroad. With so many trip details on their minds, sometimes essential items and prescription planning can fall off their radar. But being a proactive pharmacist,…

Read More

How to Handle Negative Google Reviews

Marketing Matters

We’ve been there. You check your business on Google or get a notification and see someone has left a negative review. It’s easy to feel annoyed or angry, to feel someone is trying to intentionally hurt your business you work…

Read More
advair generic

New Generic Launch—Get Advair Generic Now!

Industry NewsMasters News

The combination steroid and bronchodilator inhaler Advair is now under generic manufacturing via Prasco through a partnership with the brand manufacturer GSK. The inhaler has sold over $938 million in the United States alone to treat asthma, COPD, chronic bronchitis,…

Read More
Flu season is already here, and do you want to know the best over-the-counter medicine for peak flu season to stock in your pharmacies?

Flu Season Is Here—Is Your Pharmacy Optimized?

Marketing Matters

Flu season is already here, and you don’t know about ‘the best over-the-counter flu medicine’ in your pharmacies? Don’t worry. It’s not too late to ensure your pharmacy accommodates your customers as best you can. According to the CDC, flu…

Read More
Recession Proof Your Pharmacy - MastersRX

Recession Proof Your Pharmacy

Marketing Matters

A recession has been looming over the United States for a while now, and while experts may quibble over how severe it will be or if we are already in a recession, your pharmacy needs to be prepared regardless. With…

Read More

Google & Your Pharmacy

Marketing Matters

When you want to find out information for a retail store, what’s the first thing you do? Probably google it right? What happens when you google your pharmacy? Is the information correct? Do you have your business claimed on Google?…

Read More

Train Your Team to Cross-Sell

Marketing Matters

Not every opportunity for new revenue streams in a pharmacy requires a host of new products, standing up expanded services, or partnering with local facilities for new customers (though those are all great things to be doing!). Sometimes, a little…

Read More